Sh*t Girls Say
Who would ever put a dude in a wig to sell women’s haircare? ::raises hand slowly:: In our defense it worked. We took the internet cult classic Shit Girls Say and gave it another Aussie twist. Because let’s face it, nobody should take their hair that seriously. And if you do, you probably aren’t buying $3 shampoo anyway.
Digital Shorts
We created a ton of one-off social videos to run along with our campaign.
